Gen Z is turned off by onscreen sex, a new study finds. Those born between 1997 and 2012 apparently prefer to see platonic relationships in film and TV.
I would say HBO’s core demographic is probably about 25 to 54, but ‘Euphoria’s’ target is probably 12 to 29,” Edgerton said. “HBO shows are this sort of high-end, exclusive programming, but they’re going to have to appeal to more viewers than they ever did before, and they’ve done a pretty good job so far.”
https://thebutlercollegian.com/2022/01/euphoria-is-back-and-with-it-a-renewed-wave-of-controversy/