Anheuser-Busch Inbev said Tuesday that revenue growth in most of its global regions was offset by a drop in North American sales, in a sign of continuing fallout from a promotion with a transgender influencer that cost it sales.

The world’s largest brewer and parent company of Bud Light said adjusted earnings for the latest quarter rose 4.1% to $5.4 billion on revenues that climbed 5% to $15.6 billion.

Revenue in the United States for the July-September period, however, tumbled 13.5%. AB InBev, based in Leuven, Belgium, noted that sales to retailers were down “primarily due to the volume decline of Bud Light.”

Bud Light sales plunged amid a conservative backlash after the brand sent a commemorative can to transgender influencer Dylan Mulvaney in early April.

  • Dra
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    8 months ago

    Do you want a discussion or to hear your own beliefs repeated back to you as is usual fare in this subreddit

    • Monsta@lemmy.world
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      8 months ago

      Go ahead, I can’t wait to listen to you regurgitate FOX talking points.

      • Dra
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        8 months ago

        I despise fox news. I suppose the answer to my question was as I feared. Single minded American Polarity with no interest in discussion. How beneficial to the human race.

        Downvote with no reply = I’m right and you don’t like it

    • Encrypt-Keeper@lemmy.world
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      8 months ago

      A discussion about what? You could explain to everyone why you’d do something so stupid but does it really matter? It wouldn’t make it less stupid.

      • Dra
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        8 months ago

        When you have browsed reddit for 12 years in nearly identical apps, it takes some time for habits to die off. That said, fuck reddit.