They both do things that are more user-friendly than the other. The fact you think it isn’t user-friendly is really showing who doesn’t understand the term. I listed a few things Linux handles better than Windows, and there are many more. Windows fails at many steps, but people accept they understand Windows and deal with it. Windows also doesn’t have any options for customization, so it’s the same bad for everyone, which does help people solve issues, though they maybe shouldn’t have had them in the first place.