'Barbie' makes history with $1 billion at the box office | CNN Business
www.cnn.com
“Barbie” has answered the billion-dollar question with a resounding “yes.” Barely three weeks into its run, writer-director Greta Gerwig’s blockbuster has raked in an astounding $1.03 billion at the global box office, Warner Bros. reports. This makes Gerwig the first female director with a billion-dollar movie.

“Barbie” has answered the billion-dollar question with a resounding “yes.” Barely three weeks into its run, writer-director Greta Gerwig’s blockbuster has raked in an astounding $1.03 billion at the global box office, according to official Warner Bros. estimates. This makes Gerwig the first solo female director with a billion-dollar movie.

    • hitmyspot@aussie.zone
      242·
      1 year ago

      It’s based off existing IP, though, so not as fresh as we would like. This is more likely to lead the studio execs to think they can mine kids toys for content, rather than think writing is important.

      • lusciousgreen@lemmy.world
        8·
        1 year ago

        Apparently Polly Pocket and Uno are going to have their own movies as well. I am not totally sold on Polly, but I am all in for Uno. I hope they put in a draw 25 or really showcase the extreme desperation associated with not finding your card. But yeah, new compelling content please.

        • typo@lemmy.dbzer0.com
          3·
          1 year ago

          Lol I mean this in a friendly way. You’re either too sober or too wasted for my stoned ass. I see it opposite, and love both. I’m a simp for all sorts of card games; uno and all their “expansions” turn me on

          But I can see how they can actually movitize Polly pocket (eg like green army men in toy story) There’s a whole Pocket world! I love miniaturized things and Polly pocket was the fucking shit

  • Frog-Brawler@kbin.social
    17·
    1 year ago

    Damn, if you check out some Right Wing videos on YouTube they’ll tell you all about how the movie failed financially and how it was a massive flop.

    • Stopkilling0@kbin.social
      19·
      1 year ago

      I put off watching the critical drinkers video on it until I went to go see it myself. Actually enjoyed the movie quite a bit, was able to understand the hyper feminist tones were obviously very intentionally ironic. Then you go watch this guy’s review and its all lost on him.

      • WarmSoda@lemm.ee
        1·
        1 year ago

        I thought he was funny when I first saw a couple of his videos like a year or two ago. Probably because the videos were about really bad movies.

        And then I realized if a movie had a female main character in it (gasp!) most of the “review” was going to be him shitting on her using whatever big words he looked up. Doesn’t matter if the movie itself was good or bad. Women bad!

    • Saneless@sh.itjust.works
      1·
      1 year ago

      Well, that works for their audience because, spoiler, the “did my own research” crowd never goes beyond the blowhard source

  • decadentrebel@lemmy.world
    161·
    1 year ago

    I’m honestly not surprised. It’s one of those rare movies that has mass appeal (which guarantees it at least half a billion) and also a surprisingly good story that had critics and audiences raving about it.

    I was only forced to watch it because I didn’t want to wait in the mall that long for Oppenheimer to start while the wife finishes Barbie. I haven’t been more satisfied and entertained by a blind watch since… Burning.

  • ScrollinMyDayAway@lemm.ee
    10·
    1 year ago

    Even though my local movie houses have the fancy reclining reserved seats, in most cases we just wait a month or two to watch any new releases on streaming. My wife wanted to see this, but into the 3rd weekend seats are still sold out - we could not even get a matinee showing. They must have done something right.

      • typo@lemmy.dbzer0.com
        2·
        1 year ago

        I made this comment somewhere else earlier… the only time I ever heard about it was from my physical therapist that I saw for a couple weeks

        she was like “you see all those ads and previews for the barbie movie that’s coming out?” “No. I don’t usually see any ads or anything and I haven’t seen a movie preview in… years”

        Also didn’t notice any “organic” posts about it on reddit (where I was at the time) or here (I joined at the start of the blackouts). only since opening weekend did I start seeing posts here about oppen/barbie

        • induna_crewneck@lemmy.world
          4·
          1 year ago

          Don’t wanna pull the “are you living under a rock?”-card but I’ve seen tons of promotional material about it. I read about it when production started he took note because of the director and cast, then nothing for a while but in the months and weeks leading up to the release I saw an increasing amount of ads and press.

          As reported by Variety, the marketing budget allocated to Barbie was a staggering $150 million

        • Margot Robbie@lemmy.world
          3·
          1 year ago

          Also didn’t notice any “organic” posts about it on reddit (where I was at the time) or here (I joined at the start of the blackouts).

          Wow. I’m way better at this “astrotufing” thing than I thought.