catculation to Technology@lemmy.worldEnglish · 8 months agoReddit introduces a new ad format that looks similar to posts made by users | TechCrunchtechcrunch.comexternal-linkmessage-square130fedilinkarrow-up1754arrow-down116cross-posted to: [email protected]
arrow-up1738arrow-down1external-linkReddit introduces a new ad format that looks similar to posts made by users | TechCrunchtechcrunch.comcatculation to Technology@lemmy.worldEnglish · 8 months agomessage-square130fedilinkcross-posted to: [email protected]
minus-squarebrakebreaker101@lemmy.worldlinkfedilinkEnglisharrow-up14·8 months agoIt’s just 28% more than the CTR of the other ad methods. It isn’t necessarily 4ish times. Let’s say before they were getting 100 clicks per ad with the old format. With the new format they’re getting 100*1.28=128 clicks.
minus-squarewise_pancake@lemmy.calinkfedilinkEnglisharrow-up3·8 months agoYes, I was wrong, thank you for correcting me!
It’s just 28% more than the CTR of the other ad methods. It isn’t necessarily 4ish times. Let’s say before they were getting 100 clicks per ad with the old format. With the new format they’re getting 100*1.28=128 clicks.
Yes, I was wrong, thank you for correcting me!