This is the best summary I could come up with:

It will allow Threads users to create customizable feeds that are stacked in a column interface on the web — just like TweetDeck did before it became a paid service and was rebranded to X Pro last year.

“If you’re in the test, you can choose to keep things simple with a single feed, or add separate columns for your favorite searches, tags, accounts, saved posts, and notifications,” explains Meta spokesperson Seine Kim in a statement to The Verge.

The same thing happens on the mobile apps, as Meta has hidden the Following feed beneath a tap on the main Threads logo.

Features like multiple account support and customizable feeds made it a popular tool for power users, journalists, and marketers who used Twitter daily.

Alongside this new TweetDeck-like UI on Threads, Meta is also launching a chronological recent tab for searches on the service.

“Search results here are still evaluated for quality, but you can now see them in chronological order,” says Instagram chief Adam Mosseri.

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