ACLU on biometrics

Forbes on IoT devices

ArsTech on facial rec. retailers love to blame everything they fucking can on shoplifters. it’s a great excuse.

Walmart bragging about it in their online space. Sure, that’s online. But Walmart has had the ability to track everything you do in the store for literal decades, and has actively developed AI facial recog (and lets be honest, other related biometrics). If you think the online data is valuable… then you gotta wonder about the physical end of it to.

And it’s incredibly valuable as IoT tags start pushing you advertisements, and all those smart shelves they’re installing are tracking where you look as they flash their cheery little adverts that are crafted with the advice and input of a small army of neuroscientistis. oh. that sounds ridiculous bullshit doesn’t it? Actually, the field is now it’s own field called ‘neuromarketing’. the IoT shelves, the security systems tracking customers providing near-real-time feedback on those things all require a massive database.

What’s really disgusting is that they will cheerfully lie to you and tell you its to make your experience better.. (if that’s even true at all, it’s because they want the spare change they didn’t get.)