The sales were way better maybe like 10 years or so ago, but when they ended the “flash sales” to instead guarantee that the sale price of a game won’t change during the sale, they also kind of neutered the sales imo. They’re still alright, but they used to be consistently better.

I get why they ended the flash sales, and I’m not even sure if it’s related or just a separate choice that they made at the same time.