Musk also claimed that “there have not been new car [brands] that have been successful for 100 years, apart from Tesla.”
Some automotive brands that were founded in the last 100 years:
Chrysler (1924) Volvo (1927) BMW (1928) Datsun/Nissan (1931/1933) Fiat (1932) Toyota (1936) Volkswagen (1937) Jeep (1943) Land Rover (1948) Honda (1963)
I highly, highly doubt it will be made entirely of ss. The dissimilar metals problem will be real. But it’ll be branded ‘electrolysis’ which sounds more high tech than ‘rust’