In the aftermath of IBM, Disney and Apple pausing spending on X, formerly known as Twitter, top advertising executives made a personal appeal to CEO Linda Yaccarino.
In the aftermath of IBM, Disney and Apple pausing spending on X, formerly known as Twitter, top advertising executives made a personal appeal to CEO Linda Yaccarino.
Ehh, shes still the “adult in the room,” which is to say she was hired to rein in the idiot so all the advertisers could make money. She is the scapegoat because she could not do the impossible that she promised would be done.
Its more complicated than normal, but still the same role.