The bad, although expected news is that according to Similarweb via Gizmodo Reddit traffic is back to pre-protest levels. The caveat is that some of the traffic might still indicate protests, (i.e. John Oliver pics). Most interesting:

However, Similarweb told Gizmodo traffic to the ads.reddit.com portal, where advertisers can buy ads and measure their impact, has dipped. Before the first blackout began, the ads site averaged about 14,900 visits per day. Beginning on June 13, though, the ads site averaged about 11,800 visits per day, a 20% decrease.

For June 20 and 21, the most recent days for which Similarweb has estimates, the ads site got in the range of 7,500 to 9,000 visits, Carr explained, meaning that ad-buying traffic has continued to drop.>>>

  • Nepenthe@kbin.social
    link
    fedilink
    arrow-up
    20
    ·
    edit-2
    1 year ago

    So is the traffic useful traffic, or is it people lurking on 3rd party apps while those work, commenting about alternatives and popping over to crosspost Reddit’s stuff?

    This notes a chunk of the increase is the protest posts. What does interaction look like when you take away those and all the bots? Did they make a few more to make up the loss of several hundred thousands of their most invested users? Because bots can’t click ads.

    I know nobody new is going to join reddit after seeing the headlines and, having joined, the progressively shitty atmosphere makes them less likely to stay

    • Lorez@lemmy.dbzer0.com
      link
      fedilink
      arrow-up
      6
      ·
      edit-2
      1 year ago

      increase is the protest posts

      Posts are posts, clicks are clicks, all grist for the mill. From the article:

      “traffic is up in subreddits expressing their discontent with photos of Oliver. Traffic to r/pics, for example, is up 564% compared with last month, while traffic to r/Aww is up 152%”

      • Kichae@kbin.social
        link
        fedilink
        arrow-up
        8
        ·
        1 year ago

        The question now becomes, what does traffic look like once everyone is burned out on Johnny O?

        • Lorez@lemmy.dbzer0.com
          link
          fedilink
          arrow-up
          2
          ·
          1 year ago

          once everyone is burned out on Johnny O?

          Dunno, but doubt users currently posting & clicking maymays of the now will get bored & come up with a new forms of ‘protest’ (which, you guessed it, will also involve posting, scrooling & clicking on reddit).

          • quirzle@kbin.social
            link
            fedilink
            arrow-up
            4
            ·
            1 year ago

            There’s probably some number of those users that 'll stop posting in a week when their apps stop working. I can only speak for me, but I probably won’t be bored of Mr. Oliver yet will definitely stop contributing to traffic.

            • Lorez@lemmy.dbzer0.com
              link
              fedilink
              arrow-up
              0
              ·
              1 year ago

              stop posting in a week when their apps stop working

              Don’t you need a paid version of Apollo to create threads (honestly don’t know, never used it)? Users of 3rd party apps don’t see reddit’s ads (neither do i, old.reddit & adblocker), so aren’t high value users for reddit. Will see how this plays out, here’s hoping this place keeps growing.

              • Kichae@kbin.social
                link
                fedilink
                arrow-up
                5
                ·
                1 year ago

                Users of 3rd party apps don’t see reddit’s ads …, so aren’t high value users for reddit

                But they are. That is, in fact, the whole point around the API issue. These are high value, but un-monetized users, and Reddit wants to monetize them.

              • quirzle@kbin.social
                link
                fedilink
                arrow-up
                1
                ·
                1 year ago

                Don’t you need a paid version of Apollo…

                I’m on Android using Sync, so I’m afraid I have no idea.

                so aren’t high value users for reddit

                I’m going to have to disagree with that point. I don’t see ads, but I have disposable income and am willing to pay for a good experience. Unfortunately, reddit’s official app is miserable to use, and if I’m dealing with a buggy experience, I’d rather be here.

      • Mamertine
        link
        fedilink
        arrow-up
        1
        ·
        1 year ago

        Posts are posts, clicks are clicks,

        That’s the thing. Spez doesn’t give a shit what people post. He cares that people are interesting and ultimately being served ads.

        Leaving is the only protest that the reddit overlords will care about.

    • abff08f4813c@kbin.social
      link
      fedilink
      arrow-up
      1
      ·
      1 year ago

      It seems like the exact breakdown isn’t known but certainly without the protest traffic the traffic would be down by a significant chunk still.