If you’re wondering how much energy the EV on the right saves compared to a typical Ford F-150, the answer may not surprise you.

  • gay_king_prince_charles [she/her, he/him]@hexbear.netEnglish
    10·
    8 days ago

    I’m still pissed about the ORIGINAL Tesla business model. ‘Let’s make high-end sports car, that happens to be electric, and the take the learnings to make a super-cheap version!’

    This is literally what Nio is doing and it is working for them. They made the EP9 and converted the lessons into cars you can drive without a HANS.

    The high-end sports car is literally branding. What, are you going to make an F1 racecar that’s electric? Your ‘high-end’ sports car is gonna SUCK because it’s not a huge NAME BRAND. You’re making your customers out to be chumps!

    This is exactly what they did and it worked. Nio builds both Formula E cars and consumer vehicles. Granted the EP9 didn’t suck and didn’t have the perception of sucking because it broke the Nurburgring record. The difference is that Nio was able to hemorrhage money for a while because they had state backing. I’m not quite sure how their battery swap tech is working right now, but Nio certainly makes good cars.