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People considering ‘cancelling’ new iPhone order after seeing comparison between older generation::Some have noticed the new iPhone 15 is not as strong or as durable as the older generations of iPhones.
True, but with a two year release people would just take that phone instead of the newly released one.
If year to year sales were to not be profitable enough they might do that. As it stands development of a new phone is clearly not cutting into the margins enough to make an annual release not worth it.