Not sure if I can explain this well but a lot of YouTube videos nowadays start with a small clip of the video itself. Does anyone know why this trend started? Is it an algorithm strategy?
Maybe most people like it, but it’s It’s very off putting for me and I find myself having to skip most intros.
This is a teaser. It’s to invest you in the rest of the video, will you wait to see it unfold to get to the teaser. This used to be a mainstay of the nightly news, back when people used to watch television. They put the most sensational thing in the first 30 seconds of the broadcast, and then in the last few minutes they’d go over the sensational thing.
An international conspiracy to poison your children, but first let’s look at this week’s weather…
Think of it as the original clickbait, where instead of clicking you had to wait for the story to unfold.
On the short video platforms, like TikTok, Instagram, it’s the videos that say watch until the end! The same b*******
The worst on short video platforms is when they give away the twist.
It’s a ten second video of a cat doing something funny. I’m already watching it. I don’t need text and a bunch of emojis overlayed over the video, telling me I NEED to see what happens when something unexpected happens to the cat.
To grab people’s attention, or because YouTube started autoplaying videos in the mobile app when you scroll past them so they need something to make you click at the start. If you use SponsorBlock you can skip recaps like that
Traditional TV shows did it sometimes. Just a way to hook the viewer I think.
Tonight on bottom gear!
The hamster runs in a wheel…
The turtle eats a vegetable…
And the orangutan smashes a window…
As someone who browses almost exclusively 9n my phone, I appreciate having a moment to pause it, flip my phone sideways, and adjust the resolution because YouTube always defaults to crappy.
Sometimes it might just be to make the video longer (filler.) I hate seeing a 10 minute video that could have been 4 minutes or explained in a short paragraph (written text.)
