I don’t like the clickbait title at all – Mastodon’s clearly going to survive, at least for the forseeable future, and it wouldn’t surprise me if it outlives Xitter.

Still, Mastodon is struggling; most of the people who checkd it out in the November 2022 surge (or the smaller June 2023 surge) didn’t stick around, and numbers have been steadily declining for the last year. The author makes some good points, and some of the comments are excellent.

  • Carighan Maconar@lemmy.world
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    14 minutes ago

    There’s just not many people on there. And I already never used Twitter except to read in-time updates from people and companies, so naturally with many of them being on Threads or Bluesky, that’s where I’d go to get that information.

    I mean it’s just normal to have a “social” part to social media, no?

  • AchtungDrempels@lemmy.world
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    1 hour ago

    I kinda want to give it another try. There was once a blogpost posted here (i think) about basically “how to have fun on mastodon”, something like that, but i can not find it anymore. Anybody remember this and got a link?

    • Illecors@lemmy.cafe
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      2 minutes ago

      Can’t recall what the title was, but I do remember reading a guide of sorts that essentially boiled down to “start following tags first, you can filter people later”.

  • vastard@lemmynsfw.com
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    I kind of don’t want it to succeed to the level of Twitter. All the people I like on Mastodon are there now and the trolls and chuds are mostly staying away because they don’t get the attention of millions of eyeballs.

  • katamari_22@lemmy.ml
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    1 hour ago

    I have a Mastodon account and now on my fourth, fifth instance. I instance hop a lot, which helped me find my people.

    I dont agree with a huge chunk of what was said in the post. But I understand where the white people in Bali reference comes from. I am an Asian woman in tech and took me awhile to find people that I can actually connect with. What I like about Mastodon is the fact that I can find niche topics that I wont see in other social media. Also, want to flag that I no longer have accounts in proprietary social media since 2017 which probably helped my drive to find an online community.

    In saying so, I have faced some crazy level of stalking (one person only so I guess its isolated?) to the point that this person messaged me on Linkedin and emailed me to tell me I was being impersonated on Mastodon. Because he didnt believe that I am myself??? He went on saying, Hi Miss, I saw youre being impersonated blah blah.

    But I also want to mention that I have met so many amazing people through Mastodon.

    Its a weird space, but I am weird so I guess I belong there. Loo

  • Sunshine@lemmy.ca
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    2 hours ago

    Mastodon is 10 years younger and has 0.24% of Twitter’s user-base.

    They’re doing great!

  • Cyno@programming.dev
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    3 hours ago

    I have a mastodon account, I still check it occasionally and I’ve tried making it work a year ago, being active on it and following either people or hashtags. I also tried other networks like bsky and cara, or mastodon through kbin integration. None of them really worked out.

    I didn’t have an issue with the technical side as much as with the community and its mentality. They all have this persecution complex where everyone is out to get them and destroy their way of living. They simultaneously claim it’s better and more morally superior than twitter while also responding to any questions or feedback with “if you don’t like it GTFO”. Most of the posts I’ve seen on mastodon seemed masturbatory and/or talking about other social networks and why are they bad than why is mastodon actually good. In many ways it was more toxic and negative than my carefully curated twitter feed. There’s also as much doom and gloom as on twitter, if not more, when it comes to politics (or at least, it’s harder to hide it).

    The content in general was bad and boring but I don’t know if this is because of the type of people that are on it or just because the lack of algorithm means I will see any random person’s ramblings next to the biggest breaking news that I’m actually interested in. There is a lack of innovation in this area and it makes discoverability and content curation terrible, I don’t need an algorithm to read my mind but at the very least I wish it could separate trash from actual popular topics.

    I found some interesting niches when it comes to FOSS developers and tech but I found next to no actual game devs, artists or content creators on it and even the usual “copy content from twitter” bots were unreliable and uncommon.

    TL;DR Mastodon seems very very niche and is not currently viable as a general replacement for other social networks, and IMHO due to the community culture there it’s never going to grow into anything else either.

    • Handles@leminal.space
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      48 minutes ago

      The first rule of Mastodon is “filter the term ‘Mastodon’”.

      While you’re at it, filter out mentions of any other social media you can think of. All of that metadiscourse is apparently important for people to get off their chests, buy it’s numbing to read.

      I’m fairly happy using Mastodon, but the lack of algorithms made it necessary to curate my feed very strictly. I turned off boosts/reposts in my app, too, and I now have a slow-moving, low-drama newsfeed that doesn’t stress me out just opening it.

  • Matengor@lemmy.ml
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    4 hours ago

    While I agree with the article and a lot of comments, I am still active on my Mastodon account and I am enjoying it more than ever.

    Disclaimer: I’m a white male westerner working in IT. 😉

    A friend of mine works in linguistics and education. He was an avid Twitter user and has since migrated to Bluesky and Mastodon. He says, Mastodon is quite complex and clunky but on Bluesky there’s not much happening in his bubble.

    For me, the quality of the conversation and the regional character of my local instance is a big plus on Madison. On Lemmy, I read a lot on international and tech topics, but on Mastodon, the conversation is related more to my countries politics and my region.

    So, maybe they lost a lot of users. But the 14% that stayed are a good start for quite a vivid community.

    If anyone has questions on how to get something out of Mastodon, ask away or follow me here: [email protected].

  • jimmy90@lemmy.world
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    4 hours ago

    i wish Lemmy would embrace Mastodon and make it easy for Lemmy users to join that network

  • stoy
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    5 hours ago

    Mastodon is not struggling.

    1. Mastodon is not a single entity, if mastodon.art dies tomorrow I would just create a new Mastodon profile on another instance.
    2. Yeah, Mastodon use surged in 2022 and 2023, and yeah most users didn’t stay around, but compared to the numbers before 2022, Mastodon has s big bump of new users.

    Looking at two surges of new users seeing the vast majority not stick around and missing that a sizable chunk still stayed is missing the point.

    This article would never have been written if the user increase didn’t have temporary surges, that result would be the same number of users, but less brand recognition.

    Mastodon is also not driven by the same kind of metrics as a centralized system, plenty of people can just run their own instance just for the fun of it, they don’t need constant growth.

    So calm down, and take it slow.

    Don’t sell Mastodon short.

    • JubilantJaguar@lemmy.world
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      38 minutes ago

      But the issue is that the temporary surges are not even followed by stability, they’re followed by decline. That’s not a recipe for sustainability.

      Don’t sell Mastodon short.

      Alternative analysis: it doesn’t help it to pretend there’s not a problem.

      • Carighan Maconar@lemmy.world
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        13 minutes ago

        But the issue is that the temporary surges are not even followed by stability, they’re followed by decline. That’s not a recipe for sustainability.

        You mean after a surge there’s less active users than before?

  • mutant_zz@lemmy.world
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    5 hours ago

    Mastodon is pretty different to its competitors. It looks similar to Twitter / Bluesky, but the way the social network functions is completely different.

    It’s designed to be anti-infuencer… One of the things I hate about most social media platforms is a few people get all the attention. There are a few reasons for this, but it’s not really based on merit.

    I think a lot of people joined Mastodon wanting a Twitter clone. It’s obviously not and Bluesky is, so people moved there. The approach Mastodon takes is far from perfect, and may not work out in the long run. But it seems like it’s worth at least trying something different.

  • djidane535@sh.itjust.works
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    4 hours ago

    I tried to replace Twitter by Mastodon but, in the end, I just left Twitter and don’t use Mastodon at all. The main reason I think is because the « onboarding » is painful. I never succeeded to find interesting people to follow. I faced many ghost accounts from people posting once a month or stopped a few years ago.

    If you don’t find people by yourself, no one is going to see your posts and so, you won’t be able to find new people to follow by posting.

    I don’t like what Twitter became, but the base principle of the algorithm (before it became X with the paid subscriptions) was working great for me. I was constantly adding new people to the mix, and removing inactive ones every month.

    If I struggled this much with Mastodon, I am not surprised many people create an account and leave a few days / weeks later.

    • Anderenortsfalsch@discuss.tchncs.de
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      1 hour ago

      I tried to replace Twitter by Mastodon but, in the end, I just left Twitter and don’t use Mastodon at all.

      This is me, I left Twitter, Facebook and Reddit. I reduced my online time a lot and it is better for my mental health and I have more time for my hobbies.

      Mastodon made it clear to me how much algorithms steer me and keep me online, when I don’t need that, don’t profit from it. When I had to search for content on Mastodon that was for me it felt not worth the effort while being fed by an algorithm on Twitter /Facebook / Reddit kept me endlessly scrolling.

      So I am very thankful to Mastodon for opening my eyes, but I will not use it anymore. Tchncs (world news, tech news and cat owl pictures) , Grouvee (gaming forum, keeping track of my games) and German Tagesschau ( tv news of my country) is enough to stay up to date and I feel freed from a burden that social media became for me.

      Also my phone stays in my bag now and I am more in the moment wherever I am - I have used it 99% less than before and my next smart phone will be a cheap one with the only must haves being the newest Android version and a replacable battery so it will last me for long.

    • Cyno@programming.dev
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      3 hours ago

      Similar experience here. I have a nicely curated list of people I follow on twitter, they often retweet other users that are similar and I have a nice feed of good content that slowly grows without ever running into toxic assholes. On mastodon I couldn’t get anywhere close to that no matter how much I tried.

  • 1984@lemmy.today
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    4 hours ago

    Definently had the feeling of walking into a gay bar and not knowing anyone, like the article says.

    I thought it was pretty cool personally because I never interact with gay people (afaik) in real life. And we have computer tech as a common interest, that’s why we are on mastadon… But for people who are not into tech, I guess it’s not so much to talk about maybe.

  • Lvxferre@mander.xyz
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    5 hours ago

    Let’s see:

    Network effect hits Mastodon specially hard as it competes not just with Twitter, but also Threads and Bluesky. In those situations, a smaller userbase means that people will outright ignore you as an option.

    The way that federation was implemented; as linearchaos mentioned in another thread, if you settle in a smaller instance (the “right” thing to do), you won’t get “good collections of off node traffic”. So it creates a situation where, if you know how federation works you’ll avoid big instances, and worsen your own experience; and if you don’t, well, Mastodon’s big selling point goes down the drain.

    Federation itself introduces a complexity cost. That’s unavoidable and the benefits of federation outweigh the cost by far; however, the cost is concrete while the bigger benefit is far more abstract.

    Branding issues. Other users already mentioned it, but you don’t sell a novel tech named after an extinct animal.

    And this is just conjecture from my part, but I think that microblogging is becoming less popular than it used to be; people who like short content would rather go watch a TikTok video, and people who want well-thought content already would rather read a “proper” blog instead.

    On a lighter side: the very fact that we’re using the ActivityPub now helps Mastodon, even if we’re in different platforms (like Lemmy, MBin, PieFed, SubLinks). Due to how federation works, you’re bound to see someone in Mastodon sharing content with those forums and vice versa; it could be a bit less clunky but it’s still more content for both sides.

    On the text: I think that the author reached the right conclusion through the wrong reasoning. The activity peaks don’t matter that much, when there’s a huge influx of users you’re bound to see some leaving five minutes later. The reason why Mastodon is struggling is this:

    Source of the data.

    See those slopes down? They show that the stable userbase is shrinking. Even users engaged enough with the platform are slowly leaving, but newbies who could fill their place aren’t popping up.

    • Handles@leminal.space
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      2 hours ago

      you don’t sell a novel tech named after an extinct animal

      They didn’t, Mastodon is named after the metal band (which is named after the extinct animal) 🙂

      Either way, back in 2008 I bet people were making fun of Twitter for being named after bird sounds, so.

    • vxx@lemmy.world
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      Half the users of the initial peek are still active?

      Doesn’t sound too bad if there would be events that bring new users from time to time.

    • stoy
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      4 hours ago

      I disagree with your and the author’s conclusions.

      I have made my own long comment about it in thread, so here I am going to focus on your chart.

      First, I will accept the data of the chart at face value, it seems resonably accurate and I don’t have any other data to work off of.

      My point is that you are interpreting it wrong.

      To me the declining slopes after the sruges are not relevant to any long term conclusions, they follow a highly predictable curve and doesn’t mean much.

      If you look at the end of the graphs you can even see it growing slightly, that is obviously not evidence of anything yet, but to me it is an indication of either a start of another surge, or stability.

      I believe you are too quick at spreading doom for Mastodon, give it half a year and look at the stats then, we won’t see a meteoric rise of active users any time soon, just accept it and work with more realistic expectations.

      • Lvxferre@mander.xyz
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        4 hours ago

        First, I will accept the data of the chart at face value, it seems resonably accurate and I don’t have any other data to work off of.

        If you do find another source of data, please post it. Relying on a single source (like the Fediverse Observer) is problematic, I know.

        To me the declining slopes after the sruges are not relevant to any long term conclusions, they follow a highly predictable curve and doesn’t mean much.

        You’re conflating the sharp drops after the surges with the declining slopes.

        The sharp drops (like MAU from 12/2022 to 02/2023) go as you said, they don’t mean much. However, the declining slopes are relevant - they span across multiple months (up to ten), and show that Mastodon userbase has a consistent tendency to shrink.

        If you look at the end of the graphs you can even see it growing slightly, that is obviously not evidence of anything yet, but to me it is an indication of either a start of another surge, or stability.

        We’ll only know if it’s an indication of a surge (sudden influx of new users), or growth (slow influx), or stability in the future. For now it’s an isolated data point.

        I believe you are too quick at spreading doom for Mastodon

        I’m saying that Mastodon is struggling. I did not say that Mastodon is doomed.

        The difference is important here because a struggling network can be still saved, while a doomed one can’t.

        • stoy
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          4 hours ago

          The slopes you meassure are still tied to the preceeding surges, so I can’t treat them as any indication of success/failure.

          To me it kinda looks like we are in the trough of disillusionment, which is a normal period of any new tech/system.

          With improvements to the network we soon hit the slope of enlightenment.

          • Lvxferre@mander.xyz
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            3 hours ago

            Context for other users - the user above is likely referring to the Gartner cycle:

            As anyone here can see, it looks nothing like that pattern that I’ve highlighted.

            If the success condition for Mastodon is “to become a long-term viable and attractive alternative to corporate-owned microblogging”, then improvements of the platform are necessary.

            To be clear on my opinion in this matter: I want to see Mastodon to succeed, I want to see X and Threads closing down, and IDGAF about Bluesky. However I’m not too eager to engage in wishful belief and pretend that everything is fine - because acknowledging the problem is always the first step to solve it.

            • stoy
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              1 hour ago

              You are absolutely right that I am refering to the Gartner cycle.

              It doesn’t fit exactly, but the general pattern fit very well with the first half.

              The Mastodon graph just happens to have two hype sections.

  • acosmichippo@lemmy.world
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    8 hours ago

    i have a mastodon account but it’s completely useless for me.

    the only thing i use twitter for is to follow updates and news from professional journalists and artists who are not on mastodon and likely will never be. if your job depends on twitter, switching to mastodon is not going to happen.

    if i want to engage with random average people, i come here to lemmy.

  • manuallybreathing@lemmy.ml
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    5 hours ago

    I never liked the microblog format so while I’ve had acouple masto accounts since 2016 I never used it. But i also never used twitter.