• const_void@lemmy.ml
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    1 year ago

    Great for the fediverse but also weird reason to jump ship. All the other bullshit was fine, but “whoa they changed the logo now I’m out”?

    • TheSaneWriter@lemmy.thesanewriter.com
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      1 year ago

      A lot of people stay because of lingering attachment to the platform. As weird as it is, changing the branding subconsciously tells the human brain “This is a new platform” and that makes switching mentally easier.

      • sab@kbin.social
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        1 year ago

        You’ve been considering leaving Twitter for a while, and suddenly one morning the bird has flown and Twitter has left you instead.

        I think it’s also a clear signal that things are really never going to return to normal, it’s only getting worse from here. Which is easy those of us on the outside to observe, but maybe slightly harder from the inside when you still have most of the community still intact and posting.

        • red@feddit.de
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          1 year ago

          I think some of us also had hopes that the new CEO would put a leash on Musk and steer Twitter into calmer waters again, but this was just proof that Musk is still doing wtf he wants and the CEO is just there for show. So people have now abandoned their last bit of hope and therefore abandoned T…I mean X as well.

          While I haven’t been an active user in a longer time, I’ve still been a very active lurker until Musk took over. By now, I’ve only checked Twitter every now and then when bored, to see what happened (as I mostly used Twitter as some kind of news feeds for stuff I couldn’t easily follow in any other way). But today I started migrating off completely - going through my follow list one by one and finding ways to follow those things (like local police, local town, local zoo, etc.) in other ways.

          For some that means slower news, or only the most important news - which kinda sucks, as e.g. local police info were good to have in real time during major events or when there was some protest going on. For some this even means mailing lists, ugh.

          And a few I couldn’t replace at all, so I’ll miss out on those news. Sucks, but hopefully those people/entities will provide their news feed through some better means sometime now.

      • ritswd@lemmy.world
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        1 year ago

        I think it’s spot on. It’s people who were already going through the stages of grief, were kinda stuck in “bargaining” (like: “nah, Twitter is not really dead, it’ll come back”), and the symbolism there about Twitter really being gone-gone fast-tracked them to depression/acceptance.

        • wunami@lemmy.world
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          1 year ago

          The stages of grief don’t have to go in that order. People can be angry at Twitter and then jump to acceptance that its never going back. No fast tracking needed.

          • ritswd@lemmy.world
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            1 year ago

            I was actually aware of that, which is why I wrote depression/acceptance, meaning they probably moved from bargaining to either one of those, thinking either of those 2 stages could prompt people to leave. By fast-tracking, I meant that moved happened faster than they would have if the rebranding hadn’t happened. It’s still a fascinating bit, I have known about the stages of grief for a while, but only learned recently (like, this year) that they didn’t have to happen in order.

      • brockpriv@sh.itjust.works
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        1 year ago

        When spez doubled down and Reddit imploded i moved to lemmy. I also discovered mastodon. But then i realized the reason i used twitter was to follow certain people/accounts none of which are on mastodon.

        We had a reason to ditch Reddit, because they forced everyone off our beloved third party apps. But twitter didn’t have this kind of meltdown. Im only a consumer on Twitter, and its still working fine. No reason to quit. The rate limit is dumb but it isn’t the end of the world.

        • 2pt_perversion@lemmy.world
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          1 year ago

          Yup Twitter was for following people and Reddit was for following topics. Lemmy with all the new users is pretty much viable for big topics now but Mastodon doesn’t magically have all the people I want to follow just because it’s a better format.

      • JonnyJ@lemmy.world
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        1 year ago

        Couldn’t agree more. I was a fail whale era twitter user. Wayyyyy early user. I ditched it a little bit before musk actually, but I still ended up seeing threads here and there because of Reddit.

        Just today I landed on a Twitter thread, saw that x and it was like, strangely repulsing…I wanted to get the hell out of there asap

    • Action [email protected]@lemmy.world
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      1 year ago

      I’ve already had several non-tech people say something along the lines of “What the heck is this X thing on my phone?”

      I gotta wonder how many other people are just impulse uninstalling something they don’t recognize off their phone as well, since ol’ Musky boi did this with basically zero user notice as well.

      • const_void@lemmy.ml
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        1 year ago

        I had a similar thought. Non-techies are going to open up Twitter and see a different logo but it the text still says Twitter and think they’re on a phishing site.

    • Dae@pawb.social
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      1 year ago

      I think a good amount of it is also “the straw that broke the camel’s back.” Twitter users have been taking abuse after abuse. Like many others have stated, they use Twitter to follow specific people. If those people aren’t on other platforms, then they’re going to stay. But after a certain point, the cost becomes too high. Now the platform is rebranded and now it looks as alien as it’s begun to feel. I think that’s why so many are once again leaving. Before they could just ignore everything else going on and try to move on with their day. Not there’s a big, fat X reminding them of how much they’re starting to/already hate the platform now.

    • synae[he/him]@lemmy.sdf.org
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      1 year ago

      I’d like to think it’s people finally realizing “Holy shit he IS an idiot” but that might be too optimistic

    • socsa@lemmy.ml
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      1 year ago

      Because tweeting and being on Twitter is culturally relevant. Twxing and being on =…,/‘’‘’°°X°°“”/,…= is sad and cringe.

      People run away from things which are sad and cringe.

      • Whirlybird@aussie.zone
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        1 year ago

        No one goes around saying they’re on twitter and that they tweet. People aren’t going to leave in any great numbers because it’s now called X.

    • Hextic@lemmy.world
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      1 year ago

      Made a mastodon account yesterday mainly out of curiosity. Never been to Twitter.

      So they might be counting just me lol

    • Hiccup@lemmy.dbzer0.com
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      Remember why Ray Kroc wanted McDonald’s… because of the name/brand. Anybody could make a hamburger/shake shop or shack but he had to have the name because the name was a seller.

      Nobody thinks X is cool other than Elon musk and him switching to it is another signifier of how uncool Twitter has become. Every little thing adds to the flow of traffic to the exit.

    • Szymon@lemmy.ca
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      1 year ago

      This will be one of the first “in your face” things that is immediately noticable by a finicky user base that only understands and associates value to popular brands. Musk just removed the popular and familiar brand that people are comfortable with, so why would those people stay?

    • TwilightVulpine@lemmy.world
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      1 year ago

      None of it was fine, people have been browsing for alternatives ever since Elon Musk took over.

      At most, many hoped things would ultimately stay the same, which they definitely didn’t. The biggest hurdle is that a lot of people there are waiting for their friends and favorite content creators to pick what place they will move to, and content creators are extra hesitant because they don’t know if they will have as much following and reach as they used to. I see a bunch of smaller creators pretty much mourning their careers.

    • JuliusSeizure@lemmy.sdf.org
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      1 year ago

      Yeah it makes no sense. I think the media is just out to trash Elon at every opportunity for any miniscule thing. He is somewhat of an outcast of the billionaires club in that he dies not appear to want to enslave humanity and deny the poors of their rights.

      • Concetta@lemmy.blahaj.zone
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        1 year ago

        What are you on about? Every opportunity to trash him??? He can easily change his behaviour, he’s a trash person so he doesn’t. He absolutely wants to deny the poor their rights, look at how he treats the workers of twitter and how he spoke of those he fired. I truly don’t know how you can be this blind unless it’s willful. Get real

        • JuliusSeizure@lemmy.sdf.org
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          1 year ago

          Twitter shrunk its staff by 3700, many of whom left of their own volition. Examples of some companies that cut more jobs then Twitter that nobody seemed to givr a damn about: Amazon 27k Meta 21k Accenture 19k Alphabet 12k Microsoft 10k Salesforce 8k Disney 7k Dell 6.6k

          I guess the people working at those companies just don’t matter huh?

          I don’t see any other billionaires fighting for basic human rights like free speech other than Elon. He doesn’t have a perfect track record on that count but it is better than the flat 0 of the rest of that clique.

      • Gsus4@lemmy.one
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        1 year ago

        Wait, what? Have you ever heard of longtermism? “Your stupid peasants’ suffering today matters little if we can take humanity to spaceTM. Don’t hold back progress.” If this is not enslaving humanity and shitting on the poor, I don’t know what is.

          • Gsus4@lemmy.one
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            1 year ago

            No, you’re sealioning, this is a waste of time :/ he’s at least as scummy as any other billionaire, like Zucky, Bezos, Gates, Thiel and all the other ones nobody hears about.

            • JuliusSeizure@lemmy.sdf.org
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              Why do you think the media goes so hard after Elon and we don’t hear much or anything at all about the others? Why is there a rabid cult of anti muskers that try to denigrate him at every opportunity? What is their agenda? When someone is singled out it should make you reflect on the reason why. He is hardly the worst billionaire around yet he gets all the flak.

              • yata@sh.itjust.works
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                1 year ago

                Why do you think the media goes so hard after Elon and we don’t hear much or anything at all about the others?

                Because the others stay out of the spotlight. Musk deliberately shitposts and wants to be seen, so the media (and everyone else) sees him and reacts to that.

                But if you take your time to actually acquaint yourself with matters, you will notice that the media and everyone else are also very busy criticising other corporations and other billionaires. It is just that Musk being the narcissist that he is, very much like Trump, deliberately create stories on a daily basis through his poor judgement and constant craving for exposure.

              • Gsus4@lemmy.one
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                1 year ago

                The media drooled all over him and carried him until he declared war on them. Look up news of him before 2020, there is hardly anything negative (and there should be, he’s been manipulating stock and treating employees like shit, like the other Billionaires).

      • PaperTowel@lemmy.world
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        1 year ago

        Yea he just settles for treating his employees with no respect and firing them on a whim without their owed severance pay.

          • oneofthemladygoats@lemmy.ca
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            1 year ago

            I mean… take your pick on who he hasn’t paid, there are pleeeeenty of examples out there. He even lost the ability to engage in arbitration over the unpaid severance because he didn’t pay the mediators lmfao. https://www.google.com/search?client=firefox-b-d&q=twitter+unpaid+bills

            Serious question for you- why are you defending him? Like, the information demonstrating he’s kind of stupid and a terrible person is so easily available to you. At this point you have to actively work to remain ignorant of it, and his history of trying to claim accomplishments that aren’t his own. Why bother?

      • Flying Squid@lemmy.world
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        1 year ago

        He doesn’t need to enslave humanity, just his Mars colony. As far as money over rights are concerned, his ‘free speech absolutist digital town square’ sure does give a lot more privileges for those willing to pay.

      • yata@sh.itjust.works
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        1 year ago

        Musk has openly stated his support for the Republicans and for right wing causes countless times during his twitter shitposting period. If anything he has more openly voiced support of enslavement of humanity and the denial of the rights of poors than most of his billionaire colleagues, who are mostly all too smart to voice those ideas anywhere in public.

      • paddirn@lemmy.world
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        1 year ago

        Yeah, I mean, who hasn’t wanted to experiment with putting microchips into baboon skulls, or called someone a pedophile just because they hurt your feelings, or treats their workers like absolute trash? He’s just a regular guy doing regular things and the media is using him as their whipping boy.

    • FlashMobOfOne@lemmy.world
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      And probably won’t matter much.

      This user surge will probably go crawling right back in a week or two.

      • paddirn@lemmy.world
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        Yeah, if moving to Threads wasn’t enough to hold people there, I doubt Mastodon will be able to hold them either.

    • sab@kbin.social
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      1 year ago

      Absolutely - though some people find it too bare bones. It’s designed to be a bit of an anti-Twitter, after all.

      Those looking for something more flashy might be interested in checking out, for example, Firefish. The Firefish site also includes a neat “Fediverse software comparison”, which lists popular federated services and some of the features they currently have. Personally I prefer the stripped down approach of Mastodon, but reasonable people might disagree. :)

      Oh, and there’s also elk.zone, an online user interface for Mastodon that behaves a lot like Twitter. Similar to those “old lemmy” sites (like old.lemmy.world) in a way, but as an online app similar to wefwef.app.

      • MarsAgainstVenus@lemmy.world
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        Is Firefish the same thing as Calckey?

        I created a Calckey account a couple of weeks ago but it was basically a weird Mastodon with even fewer people from what I could tell.

        • HughJanus@lemmy.ml
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          Yes, it’s just a rebrand. It’s similar to Mastodon in some ways but with many many more features.

          It’s federated so you can follow and interact with all the same Mastodon people.

          Problem is it’s not super stable and the federation doesn’t work too well…

          • sab@kbin.social
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            Very interesting to read people’s experiences, as I don’t have any first hand experience. I’ve just seen enthusiastic content from users and figured it was a better fit for some people.

            Might be a bit too much on the bleeding edge still - not entirely unlike kbin and Lemmy. Would you say that it’s rough enough that you wouldn’t currently recommend it to people?

        • spaduf@lemmy.blahaj.zone
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          Important to note, the fewer people should not significantly restrict your experience. Everything is part of the same network.

          • MarsAgainstVenus@lemmy.world
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            Good point. I did follow a few accounts I already follow on Mastodon. But then I thought “I have a Mastodon account already… Why am I doing this?”

            And the Emojis instead of starring a post was throwing me off. edit: I see there is a star online now. Maybe it was just the Kimis app that was weird.

            • spaduf@lemmy.blahaj.zone
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              1 year ago

              The apps have definitely been the biggest thing holding me back. Kaiteki seems perfect but also broken on my phone right now :/

  • rm_dash_r_star@lemm.ee
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    1 year ago

    The other stuff didn’t bother people enough to leave, but rebranding? That’s the step too far. Anyway Mastodon usage has fluctuated a good amount over the last few months so I don’t think that’s a good metric for people fleeing Twitter, or should I say X (what a terrible name).

    Twitter’s value was in its branding as the case with any ubiquitous product. There was zero reason to change it other than to further damage the entity. Fine with me Elon, go ahead and kill it, one more failed corporate driven media site. We don’t need any of them.

    • tabular@lemmy.world
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      1 year ago

      Could be the straw that broke the camel’s back.

      I actually hate rebranding by itself too. I see a totally new name as just trying to escape from the consequences of previous misdeeds being them a bad name

        • stimut@aussie.zone
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          Pretty sure both of those were for financial reasons (easier reporting requirements etc). As in, both Google and Facebook the companies still exist, it’s just that they are now owned (along with other companies such as Waymo and Instagram etc) by Alphabet and Meta respectively.

    • ipkpjersi@lemmy.one
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      1 year ago

      Everybody has a breaking point, right? This could have been the breaking point for many people.

    • socsa@lemmy.ml
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      At this point I am pretty convinced he’s doing it on purpose. I don’t quite understand why, except maybe as a weird flex. Or maybe the world’s billionaires got together and decided to kill Twitter because they hate all the negative press? IDK, but the whole thing is just too surreal.

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        It is surreal that a single capitalist can be motivated to take down a monolith like Twitter. Yeah I’m convinced it’s intentional. Funny when I first heard he bought Twitter for the price he paid my initial thought was he’s buying it to kill it, but then I thought nobody would waste that kind of money on a personal vendetta. I guess Elon is just that crazy.

        • tech@lemmy.world
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          1 year ago

          The Saudis personal vendetta…

          Twitter is an important tool for social uprisings and the Saudis are just one of many that would like to see it gone.

    • c0c0c0@lemmy.world
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      Yeah, I really don’t get why people would care much about branding. It’s everything leading up to that that’s starting to wear people out.

      • Stovetop@lemmy.world
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        Don’t underestimate the value of a brand. One of the most common reasons people stick around even after negative change is because it still feels familiar and safe.

        Now? This isn’t Twitter anymore. It may look and feel like Twitter did yesterday, but this is the moment where people stop and look around and ask “What happened?”

        Even when Facebook reformed into Meta and Google reformed into Alphabet, they still kept the old brands, to the point where people still call Alphabet “Google” more often than not. Other companies, when they want to get rid of a brand, will slowly phase it out. An ISP like Charter becomes Charter Spectrum, then over time just become Spectrum.

        Dropping a brand overnight like a hot potato upsets the customer because brand identity is (tragically) huge in the modern day.

        • wjrii@kbin.social
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          Now? This isn’t Twitter anymore. It may look and feel like Twitter did yesterday, but this is the moment where people stop and look around and ask “What happened?”

          I think this is the main thing. It’s like, why draw so much attention to this thing that people liked fine before and which you want to mutate into some sort of hypermonetized cyberpunk dystopia omninetwork? Changing the name to something vague and edgelord is like a big giant sign that says, “REEVALUATE YOUR RELATIONSHIP WITH THIS APP RIGHT NOW!”

        • Venomnik0@lemmy.world
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          It’s also the most noticeable for the common user. You can ignore an entire logo change (one that sucks by the way)

      • socsa@lemmy.ml
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        Oh God have you met people? When people talk about their tweeting, the neurochemical feedback mechanism is “oh wow you tweet?” It’s filled with positive cultural context.

        If that response becomes “wtf is twxing?” that entire zeitgeist just collapses and people will view the service with active repulsion. Like a toy they’ve grown their identity out of.

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          Yeah and it especially doesn’t make sense since the twitter apps - where most people use twitter - are still called twitter and still have the twitter logo. Nothing has changed, and even with a name change and logo change nothing is going to change. It’s still twitter, and the people hate-tweeting that they’re leaving are still going to stay, since they’ve been hate-tweeting that they’re leaving since Musk bought the place lol.

          What are the sources for this “user exodus”? Where are the stats, the numbers? It’s just clickbait.

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    It amazes me how badly these billionares are at running businesses.

    Like im an engineer and Not in my wildest dreams could I have destoyed a company like Twitter faster than musk.

    Like Did he do it on purpose?

    • corroded@lemmy.world
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      It HAS to be on purpose. Nobody can get to billionaire levels of wealth and be completely inept, right? RIGHT?

      • c0c0c0@lemmy.world
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        Begin rich makes one feel infallible. Thinking one’s self to be infallible leads to these kinds of decisions.

        • Aceticon@lemmy.world
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          It’s probably worse when one has convinced himself one’s suceess so far was 100% personal skill, rather than 90% luck and 10% skill.

      • Naia@lemmy.blahaj.zone
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        1 year ago

        Unfortunately, once you get enough money the system is designed to keep you wealthy no matter how much you fuck up.

        Like, Trump has had multiple failed companies including casinos thay failed because he had them competeing with each other.

        Yet while he’s probably not a billionaire he still has the status of “wealthy” and managed to fail into the most powerful position in government.

        Musk had more money, and therefore can fuck up way harder and still be fine. He could burn Twitter to the ground for all the effect it would have on him.

        • Cabrio@lemmy.world
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          The level of ineptitude is common, the combination of wealth and that much ineptitude, usually less so, given being able to afford the best education and advisers. So it takes a special sort of billionaire to be this inept.

          • Ryantific_theory@lemmy.world
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            While that’s true, I think it’s more that rich people tend to insulate themselves from actually driving direct actions most of the time, so we see their stupid decisions after they’ve filtered from the Board, to the CEO, to the VPs, to the directors, to the managers, and finally, to the workers that actually do things. Really stupid things filter slowly back up as impossible, or as they hit snags over weeks and months, so it takes a couple rounds for them to really mess things up. Not to mention people softening the edges as it passes through the chain to make it more reasonable.

            Elon being front and center, and actually ramming things through is what makes this so uniquely inept. Normally we wouldn’t know that all of these terrible ideas are straight from him, and blame could be shifted around to scape goats.

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        It’s just the Dunning-Kruger effect at work, he thinks because he successfully ran a rocket manufacturing company to viability that he’s definitely going to be able to run a social media company too.

        Turns out the B2B style government contract model isn’t exactly the same as B2C social media advertising model.

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          I’d argue that it’s Drunning-Kruger plus being surrounded by stupid yes-men that agree with everything you say or do

      • Shikadi@lemmy.sdf.org
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        1 year ago

        His initial wealth of 42 million dollars came from working on travel software. He used that wealth to become rich by founding x.com, a payments company that failed. How does a failing company lead to massive wealth you might ask? Well, that failing company merged with PayPal.com, and Musk was CEO of the merged company for about 6 months before he got fired. PayPal went on to be huge, so after he was fired he made his fortune on his shares. Next he invested money in Tesla, bought the title of “co founder” even though he wasn’t, waited 7 years passively then noticed the company wasn’t going anywhere, replaced an exec or two and then took credit for turning the company around. So yeah, maybe that’s his end game? Make Twitter (now x.com) as bad as the old x.com so someone merges and gives him stocks and fires him again?

        • socsa@lemmy.ml
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          And yet, despite all that, this somehow still feels notably inept, even for a man whose primary goal in life, at the moment, appears to be demonstrating how thin his attachment to reality grows by the day.

    • BumpingFuglies
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      Like Did he do it on purpose?

      At this point, I’m gonna say yes. Yes, he did do it on purpose. Why? The conspiracy theorist in me says it’s to push people into Meta’s Threads, building it up even more before it federates, in an attempt to kill the Fediverse like Google did with XMPP, because the Fediverse is the fastest growing bastion of corporate-influence-free speech on the Internet.

      Or he’s just an idiot. 🤷‍♀️

    • noodle@feddit.uk
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      Like Did he do it on purpose?

      I think this gives him credit where it isn’t due 😂

      Personally, I think he’s just a magic blend of incompetent, arrogant, and in over his head. Large companies are slow moving for a reason and we’re seeing why in real time.

      • darth_helmet@sh.itjust.works
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        Whether or not it’s on purpose, I think that Twitter was vulnerable to this outcome due to literally years of mismanagement. Dorsey hadn’t given a fuck for quite some time, and Twitter’s problems always grew faster than its solutions.

      • Discoslugs@lemmy.world
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        Personally, I think he’s just a magic blend of incompetent, arrogant, and in over his head.

        I know this is the Case. I am just amazed at how incompetent he is.

        I’m mean if there were an incompetent olympics he would win silver (the highest possible medal).

    • RheingoldRiver@kbin.social
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      I still think if you look at his investors it spells out leaders who want Twitter not to be viable as a platform for coordinating democratic efforts. So yes, he did it deliberately.

    • Saneless@lemmy.world
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      It’s like he has a bet that he had to destroy Twitter but he wasn’t allowed to just shut it down or kick everyone off.

      Every move has been bad. It has to be on purpose. Is this how billionaires get their kicks?

      • reverendz@lemmygrad.ml
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        The investors were the kind of people that don’t want the kind of on the ground, quick fact reporting that happened during uprisings and the like.

        It can’t be a coincidence. They’re tanking the most popular tool for getting quick communication out.

        • aphonefriend@lemmy.ml
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          And at precisely the same time reddit goes down the shitter too. And threads. So many “coincidences.”

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    I’d take that with many grains of salt, brands and influencers aren’t moving and neither are their followers

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      That’s not terribly surprising, given that both of those groups rely most heavily on network effects: the very point of such accounts requires being where their audience is, especially brands. Those kinds of accounts will move en masse only when most everyone else has already done so

      • Da_Boom@iusearchlinux.fyi
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        Also, we do have some influencers here - namely a few Linux youtubers, and technology connections. Basically it’s those that you would somewhat expect to have a presence on a budding social network like mastodon.

        • CarbonIceDragon@pawb.social
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          Wasnt aware technology connections was on masto. Admittedly I dont use my mastodon all that much, becuase I dont really much enjoy the microblogging formula as much as a more forum like system like I could get from reddit and now lemmy, but the only youtuber Im familiar with that Ive been able to find there thus far has been NotJustBikes.

        • Da_Boom@iusearchlinux.fyi
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          If they do, it will be because we’ve reached an arbitrary critical mass. Think, mastodon has 2.1M active users now, twitter has 230M active users.

          Mastodon will be considered viable at roughly the same number of users that caused the media to think of twitter as “mainstream”

          I’m thinking at least 20M users, 10x what mastodon has now.

        • weedazz@lemmy.world
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          I would like more of a sports presence here tho and unfortunately sports beat writers I followed on Twitter aren’t coming here

    • whofearsthenight@lemmy.world
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      They’re not going to go to mastodon, but there have already been a pretty big exodus to Threads. I have a feeling that’s going to be the thing - twitter is going to die slowly mostly in favor of Threads, meanwhile Mastodon and the fediverse will probably continue being a minor player for a while.

  • t0lo@lemmy.world
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    chronological forums are still the best form of online community :/

    • jemorgan@lemm.ee
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      I think people get excited because hypothetically, growth should accelerate. The more people are using mastadon, the more mastadon becomes a viable alternative to shitter

    • HollowNotion@lemmy.world
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      I’m trying, lol. Just followed a bunch of accounts on Mastodon in an attempt to make my homepage more interesting. Loving Lemmy, but while I don’t necessarily want the absolute deluge of bullshit like reddit has, for my taste the fediverse still has a lot of growing to do (and I hope it gets there!)